It's a fast jump to national exposure for Kate Lynch and Chris Beaty, a husband-and-wife team from Minneapolis who released their first album last fall and have played only five live shows here in the Twin Cities with their band Clementown.

Their disk "Polkabats and Octopus Slacks — THE MUSIC!" features their original music and the poems of best-selling children's book author and illustrator Calef Brown. It beat out more than 100 other submissions and landed Clementown a spot this weekend at Kindiefest, a conference and festival devoted to the growing genre of independent family music.

"It's always dangerous when you musicalize poetry. In fact, most of the time it's just awful," said Los Angeles music producer Tor Hyams, co-producer of Kindiefest. "What Clementown did was a lot different. They delved into the core meanings of each of those works. They made their work their own. ... I loved it. I thought it was really cool."

The project emerged from Lynch's stint at home with her second daughter.

"I find that somewhat of a confining role, and isolating and boring to a degree," said Lynch, a former dancer. "So I just decided to grab a book and start putting it to music."

Beaty, who scores commercials and films, including National Geographic documentaries, loved the idea of a family project.

He just hated the book his wife chose: "Madeline."

The couple quickly shifted to a family favorite, "Polkabats and Octopus Slacks," a book of Brown's poetry.

"The cadence is odd," said Lynch. "The poems have odd meter. And that part was attractive for making songs."

The couple took their band name "Clementown" from one of Brown's poems and set his quirky imagery and clever rhymes (like "fantastic, plastic stretch elastic") to tunes that range from disco to reggae to folk to funk. They shipped the recording to Brown, who loved it. After releasing the CD with 28 short songs, they put together a live show and performed at the St. Paul Public Library and at the Walker Art Center's Free First Saturday.

Hyams picked Clementown to play at Kindiefest in part because of their visual appeal. He thinks their multimedia approach on stage will catch on with other family music performers. Clementown's half-hour act this Sunday in Brooklyn will feature a dancer and several costumes, including a jacket for the song "Eliza's Jacket," about a girl who stashes surprising things in her pockets.

"It has 32 pockets," Lynch said. "I'm actually sewing them right now, as real pockets, because it makes me happy that they're real pockets."

Sunday's music festival in Brooklyn will feature five other performers, including established acts like Ralph Covert and Bill Harley, and will be broadcast nationally by satellite on the kid channel of Sirius XM Radio. You can also hear their music at clementown.com.

Beaty and Lynch might have a second project in the works. They're noodling with a popular board-book series about international foods by Amy Wilson Sanger, which will have them writing tunes for the likes of "Yum Yum Dim Sum."